If you have not seen the advertisements on television lately, it is Small Business Saturday on Nov. 30. This is the Saturday between Black Friday and Cyber Monday.
It is a special day for everyone to celebrate and support the business owner who creates jobs and supports the local community.
Small business owners need the customers who purchase locally, to invigorate the economy and keep our communities thriving.
The Small Business Administration along with American Express has free resources for Small Business Saturday.
The Small Business administration site is located at www.sba.gov/saturday.
The site has ways for customers to find participating small businesses. The small business owner can find tips and resources for small businesses to market their business during the holidays. Some tips include ways to maximize your return on sponsoring or hosting holiday events; holiday marketing on a limited budget and things to know when hiring temporary workers.
The www.smallbusinesssaturday.com site has free online banners and logos to use to promote your business on blog, website or anywhere else online.
The site also has email and social media templates to help drive traffic with preloaded posts, blog examples, tweets and emails.
Come out this weekend and support the local businesses in Bowling Green and the surrounding area.
The support given to small businesses creates two out of three new jobs and keeps the dollars in the community.
Communities stay strong when people support each other.